The first step is to learn about each of the 17 goals and identify those that most closely align with your business activities. For example, if you operate a port and you can develop strategies to reduce the risk of polluting the water and also strategies to improve biodiversity and cleanliness, then you might chose to focus you efforts on SDG 14: Life below water.

While your business activities may affect many of the 17 SDGs, it's important to prioritise those on which you can make the biggest impact in the medium to long term. Be honest and realistic about your business' ability to achieve progress in your chosen goals. 

Once you have identified your SDGs it's important to links these goals to actual business targets and KPIs to ensure you are able to monitor and communicate progress to key stakeholders. Ensure your goals are "SMART": specific, measurable, achievable, relevant and time-bound.

Integrating SDGs into your existing business strategy to take into account your business models and processes is fundamental to ensure you can make meaningful progress and maintain normal business operations. By ensuring your sustainability strategy aligns with business strategy you can identify areas that might be mutually beneficial or areas that already contribute to progressing your SDGs. 

Working on SDGs can enable your business to develop innovative solutions and new products that work to progress your goals. Be open-minded about collaborating with other businesses that might be working towards the same goal, as a means of sharing the load and bringing in diverse ideas. 

It's vital to report and communicate your progress in your chosen SDGs. Incorporate SDG reporting into your core business reporting process so that all internal and external stakeholders have a transparent view of the work you are doing. More and more, customers are looking for companies that can demonstrate progress on ESG matters; clear and transparent reporting can enhance your reputation and allow you to reach a new audience.